Amsterdam Airport Schiphol has won the Routes Europe edition of the Routes 2016 Marketing Awards at a ceremony in Kraków, Poland. The annual awards recognise excellence in airport and destination marketing. Airlines vote for the marketing services that support the successful launch of new routes or the development of existing ones, making them highly regarded in the aviation industry.
Schiphol welcomed ten new airlines in 2015, including Aegean Airlines, Air Canada, Qatar Airways and Ryanair. It also added 21 new destinations that include Krakow, Belfast City, Mumbai and Salt Lake City.
“We like to give the airlines the personal touch and not a general approach. We treat all of our airline partners differently and provide solutions that support their business needs to deliver a sustainable solution for both parties,” said Lottie Harbers.
Schiphol was also named as the winner in the over 20 million passengers category; Athens International Airport was honoured in the 4-20 million passengers category; City Airport Bremen in the under 4 million passengers category and Innovation Norway in the Destination Marketing category.
Schiphol will be automatically shortlisted for their category at the World Routes Awards in Chengdu, China on 26 September 2016. Auckland Airport and Nassau Paradise Island Promotion Board are also shortlisted from previous regional wins at Routes Asia and Routes Americas.