Birmingham Airport is using BlipTrack queue management technology to improve resource planning with accurate line wait times.
With more than 11 million passengers in 2016, the busiest year in the airport’s history, Birmingham used software specialists Gentrack to implement the sensor-agnostic system.
Operationally, the airport uses, among other things, the data to monitor line density in real-time, which allows management to respond promptly and effectively to irregular operations and disruptions, such as opening additional lines. It enables the airport to comply with service-level agreements, and to evaluate and challenge key performance indicators with great accuracy. In addition, the live wait time information is shared with passengers on screens.
Chris Wilson, Head of Terminal Operations at Birmingham said: “The system is used at the north immigration hall to measure and predict the wait time at the UK Border. The data really helps to understand the actual wait time for the border, and helps discussion with the UKBF (United Kingdom Border Force) planning team and resourcing plans for the future. By sharing the information on screens, we help reduce passenger frustration by creating realistic wait time expectations.
“Moving forward, we have plans to continue the project to incorporate other areas, such as the southbound security and immigration.”
The system works by placing dedicated Bluetooth/WiFi sensors. The sensors detect mobiles devices, such as smartphones and tablets. By identifying the devices at multiple sensors, specific and accurate statistical information, such as travel times, dwell times and movement patterns become available, without interaction from the travellers.